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Lens on Luxury Blog

Insights and trends shaping digital marketing for Marin County and Bay Area businesses. At Lens on Luxury, we help local brands get found and chosen — local SEO, AEO and AI search, social media, websites, and AI video. Dive into our blog for expert advice, industry news, and actionable tips to elevate your brand presence and attract a steady stream of clients.

Explore how our strategic approach can make your business the first name people think of in your market. Stay informed, inspired, and ahead of the curve with Lens on Luxury.

AI Consulting for Small Business | Lens on Luxury

AI Consulting for Small Business | Lens on Luxuryby: Tracey BauerPublished on: 15/06/2026

Most small businesses are using AI wrong. Tracey Bauer runs 24 AI agents inside her own company and now helps others build theirs. Here's what actually works.

ai-and-business-automation
AI Consulting for Small Business | Lens on Luxury

How to Create a Viral Character That Makes Your Brand Impossible to Ignore

How to Create a Viral Character That Makes Your Brand Impossible to Ignoreby: Tracey BauerPublished on: 07/05/2026

Learn how to build a recognizable AI-generated brand character in 3 steps — and why the most success

ai-and-business-automation
How to Create a Viral Character That Makes Your Brand Impossible to Ignore

Google's New AI Tools: The Complete Small Business Guide for 2026

Google's New AI Tools: The Complete Small Business Guide for 2026by: Tracey BauerPublished on: 24/11/2025

Google's Gemini 3 brings powerful new AI tools for small businesses. Here's how it compares to ChatGPT and Claude — features, real-world use cases, and pricing breakdown.

ai-and-business-automation
Google's New AI Tools: The Complete Small Business Guide for 2026

Creating Content in a Dark Hotel Room? How AI Saved My Filming Day

Creating Content in a Dark Hotel Room? How AI Saved My Filming Dayby: Tracey BauerPublished on: 16/10/2025

Struggling with poor lighting while filming in a hotel room? Discover how I used the AI assistant Gen Spark and the Aputure MC Pro light to achieve professional video lighting in minutes—no technical expertise required. Perfect for content creators, business owners, and anyone wanting high-quality video on the go.

ai-and-business-automation
Creating Content in a Dark Hotel Room? How AI Saved My Filming Day

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