Welcome to the
Lens on Luxury Blog
Discover the cutting-edge insights and trends shaping the optical business landscape. At Lens on Luxury, we're dedicated to empowering optical businesses with innovative digital marketing strategies. Dive into our blog for expert advice, industry news, and actionable tips to elevate your brand presence and attract a steady stream of clients.
Explore how our strategic approach can transform your optical business into a standout success. Stay informed, inspired, and ahead of the curve with Lens on Luxury.
The Complete Guide to Google's New AI Tools for Small Businesses in San Francisco
By: Tracey Bauer: Luxury Marketing Insights for Optical Published on: 11/24/2025Discover how Google's Gemini 3 update transforms small business operations in San Francisco. Compare tools, features & pricing vs ChatGPT and Claude.
Creating Content in a Dark Hotel Room? How AI Saved My Filming Day
By: Tracey Bauer: Luxury Marketing Insights for Optical Published on: 10/16/2025Struggling with poor lighting while filming in a hotel room? Discover how I used the AI assistant Gen Spark and the Aputure MC Pro light to achieve professional video lighting in minutes—no technical expertise required. Perfect for content creators, business owners, and anyone wanting high-quality video on the go.
AEO for Luxury Brands: The New Playbook for AI Search | Tracey Bauer
By: Tracey Bauer: Luxury Marketing Insights for Optical Published on: 09/26/2025Discover how luxury brands can dominate AI-driven search with Answer Engine Optimization (AEO). Luxury strategist Tracey Bauer shares the playbook for 2026.
GenSpark AI vs ChatGPT: Bay Area Business Guide | Tracey Bauer
By: Tracey Bauer: Luxury Marketing Insights for Optical Published on: 09/10/2025Discover why GenSpark AI outperforms ChatGPT & Gemini for Marin County businesses. Expert AI implementation guide by luxury marketing specialist Tracey Bauer.
Elevate, attract, succeed.
©2025 –Lens on Luxury LLC | All Right Reserved