LENS ON LUXURY / AEO TUNE-UP
Your customers are asking AI where to go. Is it saying your name?
The AEO Tune-Up brings your website, content and business profiles into alignment, so people and search engines can understand what you do, who you serve and why you're worth a closer look.
$3,500 fixed. Two months. A plan your team can keep using.
Start with your free assessmentFree AI Visibility Assessment + a 20-minute call with Tracey.
A beautiful business deserves a clear online story.
Your website says one thing. Your social bio says another. A service your clients love barely appears online. Those gaps make it harder for someone discovering you to understand why you're the right fit.
Answer engine optimization, or AEO, starts with making that information clear, accessible and consistent. The Tune-Up turns the findings into work done across the digital presence you already have.
What we work on
Your website
Review crawl access, page titles, descriptions and relevant structured data. Repair the agreed technical issues that make your business harder to understand.
Your content
Improve priority service pages, buyer questions and blog content so visitors can find specific, useful answers.
Your profiles
Align social bios and your eligible Google Business Profile with your current services, location and brand.
Your next steps
Receive a Handoff Playbook, a record of the changes and a forward strategy for your website, blogs and social content.
Two months. From findings to a working plan.
01 / Assess and prioritize
We review your digital presence, document the starting point and agree on the priorities before work begins.
02 / Repair and clarify
We work through the agreed website, content and profile improvements, with your brand and your clients' questions guiding the work.
03 / Review and hand over
We repeat the agreed visibility checks, explain what changed and walk your team through the playbook. AI answers can vary; the review records observations rather than promising a ranking.
The offer
The AEO Tune-Up
$3,500 / one-time engagement
Two months of focused work on your existing digital presence.
Includes the audit, agreed website and content improvements, social profile alignment, eligible Google Business Profile cleanup, a review of the changes and your Handoff Playbook.
No required retainer. Ongoing support is optional.
We confirm the pages, profiles, access and priorities together before you commit. A full website rebuild and ongoing content management are separate projects.
Start with your free assessmentFor businesses with something worth finding.
Built for founder-led businesses whose in-person experience is stronger than their online story. Boutique optical practices, wellness businesses and other premium service brands are a natural fit.
Based in San Rafael, serving Marin County and the San Francisco Bay Area.
Meet Tracey Bauer
Before founding Lens on Luxury in 2024, Tracey built her career in wholesale account management across optical and luxury brands. Her 33+ years in the industry inform the work: understand the business, respect its identity and make the next step clear.
A few good questions
Will this guarantee that AI recommends my business?
No. Search platforms decide what they show. We improve the information and technical foundations you control, document the work and review the results with you.
Is this a replacement for SEO?
No. Clear content, accessible pages and accurate business information support both. We bring those foundations together around the questions your prospective clients ask.
Do I have to keep paying every month?
No. The Tune-Up is a one-time engagement. You leave with a playbook and a forward plan. Ongoing support is available separately if you want it.
Where do we start?
With the free AI Visibility Assessment and a 20-minute call. We'll discuss your business, what needs attention and whether the Tune-Up is the right next step.
Find out where your online story needs attention.
Start with a conversation about your business and the information your next client can find.
Start with your free assessment

